The Top 20 AI Tools for Writing Excellent Press Releases

Artificial intelligence is changing how we handle public relations, making it faster and easier to create and share important news. These AI tools help you draft engaging press releases, find the right journalists, and ensure your message is clear and professional. Here is a list of the top 20 AI tools that are making press release writing simpler.

The List of Top 20 AI Press Release Writing Tools

1. Jasper 

This is a famous and powerful AI assistant that helps marketing teams write many types of content, including professional press releases. Jasper is excellent at learning your company’s unique voice and tone. It ensures that every release sounds consistent and stays true to your brand’s style, even when you need to create content very quickly for different campaigns.

2. Copy.ai 

Copy.ai offers a versatile and easy-to-use platform that includes a specific tool for generating press releases. It’s perfect for small businesses and marketers who need quick, creative drafts. The tool can generate various intros and headlines, helping you overcome writer’s block and quickly produce engaging, ready-to-use content.

3. Writesonic 

This tool is a popular choice for content teams, offering a powerful AI-driven press release generator. You simply provide a few key details about your news, and Writesonic quickly produces a full, structured draft. It’s especially good for generating content across many different forms, making it a flexible asset for a busy marketing department.

4. Hypotenuse AI 

Hypotenuse AI focuses on creating polished, SEO-optimized content, and its press release tool is no exception. It helps you quickly brainstorm different story angles and provides multiple unique variations for your draft. This saves time and ensures your news is structured well and includes important keywords to help journalists find it easily.

5. ChatGPT 

While a general tool, ChatGPT is an incredibly versatile AI assistant for every part of the press release process. You can use it to research topics, simplify complicated information, brainstorm creative headlines, and even get instant, citation-backed answers to build a strong story. It acts as a helpful, always-on writing partner for quick drafts and idea generation.

6. Prowly 

Prowly offers an AI Assistant built specifically for PR professionals, generating press release drafts and giving expert suggestions based on PR best practices. This tool helps you perfect your tone, ensures key messages are clear, and even suggests relevant journalists from its large media database for distribution.

7. Grammarly AI 

Grammarly’s AI features go beyond simple spelling and grammar checks. It can draft content from scratch, improve the clarity and tone of your press release, and ensure your writing is polished and easy to read. It’s a vital tool for editing and refining your final draft across all your writing platforms.

8. Notion AI 

If you use Notion for project management, Notion AI is a natural fit for creating press releases. It assists with brainstorming, drafting, and editing within your existing workspace. It helps maintain a cohesive brand identity and connects your press release directly with other relevant company documents, simplifying team collaboration.

9. WRITER 

WRITER is an enterprise-focused AI tool that emphasizes journalism-standard formatting, like AP style. Its specialized AI agent knows how to structure information the way media outlets prefer. This ensures your press releases are professional, ready for quick publication, and consistent with high editorial standards.

10. PressPal.ai 

Part of the Muck Rack platform, PressPal.ai is innovative for both press release writing and media outreach. It generates AI-powered pitches and press releases, and crucially, it suggests the most relevant journalists from the Muck Rack database who might be interested in your specific story.

11. MarketersMEDIA 

This tool combines AI-generated press release writing with built-in distribution services. It’s an excellent choice for businesses that need a comprehensive solution. It generates detailed press releases and includes features for trend monitoring and targeting over 500+ news sites to maximize your media pickup.

12. Originality.ai 

Originality.ai is known for detecting AI-written and plagiarized content, but it also has a press release generator. The tool focuses on custom tailoring, letting you choose your brand’s tone, target audience, and language for a global reach. It ensures your unique announcement is presented authentically.

13. Team-GPT 

This is a comprehensive AI platform designed for PR teams needing scalable content creation. It focuses on brand personalization, allowing you to use customizable inputs to ensure brand consistency. It’s perfect for agencies and global teams that need to create many localized, multilingual releases with the correct tone.

14. Easy-Peasy.AI 

Designed for marketers and startups, Easy-Peasy.AI simplifies the process of crafting press releases by offering over 90 pre-built templates. This feature helps you quickly choose the correct format for different types of announcements, making the initial drafting process very quick and effortless.

15. Pressmaster.ai 

Pressmaster.ai is a solid tool for marketing teams and agencies. It generates professional, coherent press release drafts and often integrates with robust distribution and analytics features. This combination helps you not only write the news but also track how well it is being received by the media.

16. EIN Presswire 

EIN Presswire offers a free AI press release generator coupled with its distribution network. It’s especially good for small businesses and startups with limited budgets. A unique feature is its ability to turn interviews into structured press releases, saving valuable time on transcribing and formatting.

17. ParagraphAI 

ParagraphAI is a versatile AI tool that can assist with various communications, including press releases and speeches. It uses advanced technology to generate original, high-quality content instantly. It is highly accessible, available as a browser extension, and ensures your content is SEO optimized for better online visibility.

18. Voilà AI 

Voilà’s free AI Press Release Generator focuses on industry-standard formatting and clear, concise messaging. It helps distill your key news into a format that journalists can easily understand and use. The tool is also multilingual, supporting different languages for international media outreach needs.

19. Claude 

Similar to ChatGPT, Claude is an advanced general AI assistant that excels at producing natural and human-sounding text. It’s a great choice for drafting press releases because its writing feels coherent and less ‘robotic’ than some other tools, helping you craft a compelling and trustworthy story.

20. PR Newswire Amplify

PR Newswire, a leading distribution network, has integrated AI to enhance its service. Their Amplify™ platform helps you plan, create, and distribute. The AI enhances the quality of your drafts, provides a “Press Release Score” for improvement, and turns one story into multiple assets like pitches and blog posts.